Starting and building a business is much like exploring uncharted terrain—challenging, unpredictable, and often rewarding in ways you never expected. Through this blog series, I’ll share my experiences as the founder and CEO of Roamlii, navigating the twists and turns of running a startup in the dynamic worlds of tourism and technology.
Here, you’ll find reflections on entrepreneurship, lessons learned (sometimes the hard way), thoughts on the Canadian economy and its impact on small businesses, and a behind-the-scenes look at what it takes to build something from the ground up.
My hope is that these chronicles inspire, inform, and connect with anyone blazing their own trail—whether you’re building a business, championing a cause, or simply looking for insights on resilience and innovation.
The road isn’t always smooth, but it’s always worth the journey.
Let’s get started.
Conor K PhillipsGreat experiences don’t drive growth if no one can find them. This blog explores the tension between delivery and discoverability, why tourism operators excel at execution, and why visibility and community building are the levers that unlock sustainable growth.
Conor K PhillipsIf you’re the one powering the whole business, it’s time to think like a system, not a superhero. This blog shares strategies to make your business less dependent on your hustle.
Conor K PhillipsWhat does success look like when there’s no one clapping? This blog explores how to build meaning into your journey...even when it’s quiet.
Conor K PhillipsThey’re called “soft,” “fragile,” and “too sensitive.” But what if that’s exactly what the world needs right now? This blog explores how Gen Z and Gen Alpha’s empathy, awareness, and emotional intelligence could be the antidote to a hardened world.
"Everything you ever wanted is on the other side of fear." - George Adair
"Roamlii is headquartered in Saskatoon, Saskatchewan, on Treaty 6 Territory, and the traditional homeland of the Cree, Saulteaux, Dene, Dakota, Lakota, Nakota, and Métis nations. We pay our respects to the First Nations and Métis ancestors of this great land, and reaffirm our relationship with one another."
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